Haig KayserianProfileHaig Kayserian founded KayWeb in 2003 after graduating with a BA in Media and Communications from Sydney's Macquarie University.
Other facts about Haig KayserianFavourite Sport(s)Football (Soccer), Rugby League Favorite Movie(s)Scarface, The Departed, Screamers Favourite TV Show(s)Underbelly, Q & A, House, West Wing, Seinfeld Favourite Website(s)www.theworldgame.com.au, www.digidirect.com.au, www.kayweb.com.au, www.google.com Quote:"Always underpromise and overdeliver..." |
18 June 2009
Despite retention rate, Twitter is most powerful
At KayWeb, we have built websites for over 100 businesses. They have relied on Google for traffic for many years, and continue to do so. Some clients - including DashPR - have started Twitter accounts in recent months, and their following has grown exponentially.
These clients have put up their website news items' links, blogs' links, etc on Twitter, Facebook and MySpace, but their stats show their websites end up receiving 70% more clickthroughs from Twitter than any other social medium.
CNN is a massive example. The self-proclaimed "most trusted name in news" trusts Twitter to deliver news from places CNN can't get to. The last week has seen the Iran Elections receive coverage it would not have received had it not been for Iranian Twitter users posting and communicating with the now-"interceptors of news" CNN.
See video below and make sense of it however you see fit:
The reporter doesn't even know what to call 'traditional media'!
I will focus on celebrities here. In their business, staying relevant is all that matters.
Ashton Kutcher, P Diddy, Kim Kardashian and others have thrown parties to celebrate having 1,000,000 followers on Twitter!
Australian actor Hugh Jackman earned widespread praise when he invited Twitter users to suggest which charity he should donate a big cheque to. He followed through and donated to two worthwhile causes.
Bloggers have become far more successful than pre-Twitter. It has effectively become an RSS feed for their articles, except the number of subscribers is the amount of followers they have.
Barack Obama, Kevin Rudd, Barry O'Farrell and many other politicians are individuals benefiting with the networking Twitter allows. Nobody minds listening to a politician if they are limited to 140 characters!
The power of Twitter is not in doubt. Plus, if you follow cool people, it is great fun, and a great way to get breaking news... or goss... whatever your preference.
Twitter is a micro-blogging website, where users post their thoughts with a limit of 140 characters per post.
14 June 2009
City Talk with C. Ray Nagin
Nagin's story was inspirational, particularly his intent on spending extra to build New Orleans 'green' in the rebuilding effort. It felt as though he wanted to treat the environment fairly in the hope Mother Nature will return the favour when handing out natural disasters in future.
Of course, it is deeper than that. Clover Moore laid out her plans for a sustainable City of Sydney, referred to as Sydney 2030. Both mayors admitted most green decisions were not comfortable, nor are they vote- or support-winning politically. But they said it was necessary.
KayWeb - the company I own - will soon release details of how we are going green.
04 June 2009
KayWeb experts give Google Wave a tick
So we at KayWeb will take the core code of Google Wave and plant it on our servers, and build innovative extensions of it for our clients. KayWeb will be joined in doing this by most of our competitors. Google will have their code being used - at least in part - on all important business applications that wish to take advantage of this browser-based technology.
Most of us currently use Microsoft Office products like Word, Excel, Outlook, etc. The reason for Microsoft's domination in this space is that Office is on your Windows-equipped computers when you purchase them, as a default.
Popular browsers are Internet Explorer, Firefox, Chrome, Safari and Opera.
Wave is well-set for dominance... trust me!
01 June 2009
Google Wave is breathtakingly brilliant
My main thoughts post watching:
Let me know your thoughts!